CEO and Chief Organization Architect of The Chalfont Project

Dr Leandro Herrero is the CEO and Chief Organization Architect of The Chalfont Project, a UK based consulting group dedicated to the creation of large scale behavioural and cultural change in organizations and society, with additional emphasis on the role of leadership and organizational structures to support that aim. Dr Herrero is a psychiatrist who left clinical practice to hold leadership positions in the global pharmaceutical industry, before co-founding The Chalfont Project in 2000. He is the pioneer of Viral ChangeTM, an approach for organizations based upon a focus on behaviours, the shaping of bottom-up peer-to-peer networks, storytelling as an accelerator and Backstage LeadershipTM. As an author he has published 10 books on management and leadership, which includes his most recent release Camino – Leadership Notes on the Road, as well as The Flipping Point – Deprogramming Management, Viral ChangeTM, the alternative to slow, painful and unsuccessful management of change in organizations and its follow up Homo Imitans, the art of social infection; Viral ChangeTM in action. He also wrote a short series of books on Psychiatry whilst still in practice. As a speaker, Leandro Herrero has won the highest recognition from many audiences, big and small, at public forums and in-house events. He is Executive Fellow of the Centre for the Future of Organization, Drucker school of Management, US. He lives in the UK with his family.